REI Co-op to open new store in Appleton, Wisconsin on September 4, invest $10,000 in local community
REI Co-op will open its new store in Appleton, Wisconsin on September 4 for limited in-store shopping, offering a wide assortment of quality outdoor gear for hiking, camping, mountain biking and paddling. The new 20,000-square-foot store at the Center Valley shopping center was originally scheduled to open in the spring but was delayed due to the coronavirus pandemic. REI Appleton will also offer Buy Online, Pickup In Store capabilities and zero contact bike shop services. With nearly 300,000 lifetime members in state, REI Appleton will join the co-op’s existing Wisconsin locations in Brookfield and Madison. “Appleton is an incredible community, and we’re thrilled to finally open our doors and connect our members to the many outdoor spaces in the region,” said Gary Kim, REI Appleton store manager. “Whether our members are enjoying their favorite activity or want to try something new for the first time, we’ll have the gear they need to get outside.”