Macy’s, Inc. Reports Fourth Quarter and Full-Year 2020 Results
Fourth Quarter Highlights *Comparable sales down 17.0% on an owned basis and down 17.1% on an owned plus licensed basis, a reflection of the continued challenges posed by the COVID pandemic. *Digital remained a growing and increasingly profitable platform. Sales grew 21% over fourth quarter 2019, with digital penetration at 44% of net sales. *Approximately 25% of Macy’s digital sales were fulfilled from stores, including curbside pickup and same-day delivery. *The company’s Star Rewards Loyalty program saw a 45% increase of its Bronze tier members in 2020, an essential part of its under-40 strategy. *Gross margin for the quarter was 33.7%, down 310 basis points from fourth quarter 2019. *Inventory down 27% from fourth quarter 2019. *Aggressively addressed slow-selling merchandise, reduced excess inventory levels and improved visual presentation in stores. *Exited the year in a healthy inventory position.