L Brands Reports December 2017 Sales and Updates Fourth Quarter Earnings Guidance

L Brands, Inc. (NYSE:LB) reported net sales of $2.516 billion for the five weeks ended Dec. 30, 2017, an increase of 3 percent, compared to net sales of $2.438 billion for the five weeks ended Dec. 31, 2016.  Comparable sales increased 1 percent for the five weeks ended Dec. 30, 2017.

The company reported net sales of $11.592 billion for the 48 weeks ended Dec. 30, 2017, compared to net sales of $11.769 billion for the 48 weeks ended Dec. 31, 2016.  Comparable sales decreased 4 percent for the 48 weeks ended Dec. 30, 2017.  For the 48 weeks ended Dec. 30, 2017, the exit of the swim and apparel categories had a negative impact of about 3 percentage points and 5 percentage points to total company and Victoria’s Secret comparable sales, respectively.

Before the effect of any significant one-time items, including the impact of tax reform legislation, the company expects to report fourth quarter earnings per share of about $2.00, compared to its previous guidance of $1.95 to $2.10.
http://investors.lb.com/phoenix.zhtml?c=94854&p=irol-newsArticle&ID=2324842

Related Posts

Print Book Sales Rose 8.2% in 2020 (publishersweekly.com)

With all major categories posting increases, unit sales of print books rose 8.2% in 2020 over 2019 at outlets that report to NPD BookScan. For the year ended January 2, 2021, units hit 750.9 million, up from 693.7 million a year ago. While the book industry was concerned that sales would collapse when pandemic-induced store lockdowns were imposed in the spring, sales never saw a serious decline despite the other effects of Covid-19 on the business. Online sales and sales through non-bookstore outlets more than offset declines at physical retailers.

Comics Retailers Are Optimistic Despite Market Changes, Sales Declines

Despite a drop in sales in 2017 and store closings, the mood was mostly upbeat at the 2018 Diamond Retailer summit, held April 6-8 in conjunction with the C2E2 pop culture convention in Chicago. Many retailers indicated to PW that they are beginning to see a slight upturn in sales in recent months. But this comes after a year in which sales were down in every category. According to figures released by Diamond Comics Distributors—which distributes comics and graphic novels to a network of about 2,000 specialty comics shops around the country—periodical comics sales were down 10% in 2017 compared to 2016, graphic novels declined 9% and the number of direct market stores served by Diamond slipped about 1%. Click Read More below for additional information.

Target lowers prices on thousands of products in bid to boost sales (digitalcommerce360.com)

Target Corp. announced it will reduce prices on about 5,000 items across its stores and website this summer. The retailer already lowered prices on 1,500 products, with the rest to take effect in coming months. The price changes will be on everyday items that consumers frequently buy, Target said. Products will be marked with red tags in stores and online, the retailer added. “We know consumers are feeling pressured to make the most of their budget, and Target is here to help them save more,” said Rick Gomez, executive vice president and chief food, essentials and beauty officer, in a statement.
Back To Top
×Close search
Search